THE NEW SCHOOL: DIGITAL CAMPAIGN

 

Client
The New School

Project‍ ‍

Alumni Series & Brand Campaign 2026

Type
Digital Campaign + Commercial
Print Advertising

Location
New York City, NY

Collaborators
*See below for full credits list

A series of multi-platform campaigns for The New School, combining cinematic storytelling, motion, and still photography across Parsons, Lang, Mannes College of Music, and the School of Drama. Featuring students and standout alumni, the campaigns celebrate the extraordinary diversity, creativity, and interdisciplinary collaboration that define The New School, highlighting its lasting influence on the next generation of artists and innovators.

Video Campaigns

 

Photography

 

Full Credits

Director & Photographer: Josh Victor Rothstein

Executive Producer: Joanne Dicarlo

Creative Director: Alison Gragnano

Creative Strategist: Michael Fensom

Brand & Motion Designer: Rebecca Sherman

Director of Photography: Mark Sparrough

Post Production Coordinator: Maria Cristina

Editor (Jenny Koh, Alex Kroft, Andrew Shea, Stella): Joe Hoenig

Editor (Stefania): Kevin Birou

Editor (Myles, Ensemble, Mentors, Catherine): Vishesh Sharma

Editor (Cierra, Drama): Amandine Thomas

Editor (Joel): Hernan Barangan

Editor (Peak Lapel): Bat-Sheva Guez

Editor (Finn): Mariana Urrutia

B Camera Operator: Jon Waldman

B Camera Operator: Eric Durkin

B Camera Operator: Jake Tuohoy

B Camera Operator: Rich Anderson

Gaffer: Ambrose Carroll

Gaffer: Walter Strafford

Gaffer: Sophia Williams

AC / Media Manager: Tricia Mears

AC / Media Manager: Edwin Herrera

Sound Mixer: Rhea Li

Sound Mixer: Matt Legreca

Photo Assistant: Viani LaForce

Production Assistant: Vinahya Lewis

Production Assistant: Lorenzo Morgan

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KEVIN DURANT: MASTER & DYNAMIC